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LIVERPOOL CITY REGION TOURISM AWARDS
WELCOME TO THE
Welcome to the Liverpool City Region Tourism Awards 2026/27. The awards celebrate the best of the Liverpool City Region’s £6.25bn visitor economy sector and with 20 categories up for grabs there’s something for all businesses in the tourism industry.
Applications for the Liverpool City Region Tourism Awards are now closed. A shortlist will be announced in mid-October 2026.
For applicant Terms and Conditions, click HERE.
Categories and Sample Application Forms
Core Visit England categories
- Accessible & Inclusive Tourism Application Form 2026-27
- Business Events Venue of the Year Application Form 2026-27
- Experience of the Year Application Form 2026-27
- Large Hotel of the Year Application Form 2026-27
- International Tourism Award Application Form 2026-27
- Large Visitor Attraction Application Form 2026-27
- New Tourism Business Award Application Form 2026-27
- Pub of the Year Application Form 2026-27
- Regenerative Tourism Award Application Form 2026-27
- Self-Catering Accommodation Application Form 2026-27
- Small Serviced Accommodation Application Form 2026-27
- Small Visitor Attraction Application Form 2026-27
- Taste of LCR Cafe Award Application Form 2026-27
- Taste of LCR - Restaurant Application Form 2026-27
- Unsung Hero Award Application Form 2026-27
LOCAL CATEGORIES
- Entertainment Venue of the Year - Application Form 2026
- Event Festival of the Year - Application Form 2026
- Independent Tourism Business - Application Form 2026
- Tourism Young Person of the Year
- Outstanding Contribution to Tourism Award (awarded by the organisers)
Key Dates
Tuesday 30th June 2026 – Applications Open
Wednesday 29th July, 9:30am-10:30am (online training) - Applicant Workshop.
Monday 7th September 2026 – Applications Close
Followed by First Round Judging
Tuesday 13th October 2025 – Shortlist Announced / Ticket on Sale.
Followed by Second Round Judging/Mystery Shop
4 February 2027 – Tourism Awards Ceremony at Liverpool Cathedral
For Application Help and Support Watch the Applicant Workshop
GET IN TOUCH
If you have any queries about the Liverpool City Region Tourism Awards, please do not hesitate to get in touch by using the following:
tourismawards@coolbreezeagency.com
07910 888217
SPONSORS
HEADLINE SPONSOR
ASSOCIATE SPONSOR
CATEGORY SPONSOR
event partners
2025 Winners Gallery
Find our more about the 2025 Liverpool City Region Tourism Awards 2025 winners HERE.
FIND OUT MORE ABOUT OUR SPONSORS
Liverpool BID Company | Liverpool Football Club | Liverpool ONE | BDO | B&L Creative | The City of Liverpool College | Everton Football Club | The Guide Liverpool | Kimpton | Knowsley Safari | Liverpool Cathedral | Liverpool Experience Campus | Liverpool John Lennon Airport | London Northwestern Railway | Merseyrail | National Museums Liverpool | PIB Insurance Brokers | Ticket Quarter | Virgin Experience Days | Wild Thang | MyTime | Metro |
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